Price ranges from affordable to fairly expensive, but the product is worth it.
After always having Ikea or online order (Endy, Silk n Snow etc) mattresses, I finally upgraded. I just got delivery of my Model 9 and am very happy. Their customer service has been great.
The showroom has a giant glass wall that allows you to see their workshop and watch them build your mattress.
I used to work in a butcher shop that had a glass wall like that and I fucking hated it. The boss putting his workers on display like zoo animals. It’s demeaning.