Warner Bros. Discovery is feeling the effects of the Max merge.

HBO Max was renamed Max, and Warner Bros. Discovery lost subscribers::Warner Bros. Discovery lost 1.8 million subscribers in the second quarter of 2023 following HBO Max’s rebrand to Max. The company now has 95.8 million subscribers across all of its services.

  • @CeruleanRuin@lemmy.worldEnglish
    21•1 year ago

    For me it’s because of Cinemax - ie Skinemax - which used to be associated with the softcore porn they’d play late at night.

    It always mystified me that HBO Max was even able to use that name since it was so evocative of another premium cable network.