Further price cuts announced by Tesla.
Its really feeling like a “Death Spiral Sale”, like Sears, K-Mart, or Jos. A Bank. They never had “normal priced” stuff after that, everything was always on sale and the companies kept losing money… forcing more sales to get people back into the store, losing more money. Etc. etc.
At least in the USA, sales backfire in this way. When everyone sees lower-and-lower prices, we sit back and wait for the better deal as we know companies start getting in trouble. Why buy something at $2000 off when we know that in a few weeks, $3000 or $4000 off will come soon?
On boarder point “When everyone sees lower-and-lower prices, we sit back and wait for the better deal” describes why economists etc are so afraid of deflation.