• AutoTL;DRB
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    210 months ago

    This is the best summary I could come up with:


    Creators who’ve been on TikTok for more than three months will be eligible for the viewership boost, as long as the videos are not ads or from political parties.

    Most people who watch TikToks do so on their phones, which lends perfectly well to the vertical video format.

    Most YouTube videos tend to be 10 minutes or longer (think of “a week in the life” vlogs) for monetization reasons rather than the bite-sized-length content for which TikTok is famous.

    This isn’t the first time TikTok has encouraged its most valuable asset, its creators, to post more YouTube-like content on the platform.

    Its new paywall program, Series, lets users make collections of videos, up to 20 minutes long, for paying subscribers.

    With horizontal videos — and an increasing preference for longer content — creators might be tempted to cannibalize their YouTube material instead.


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