Joe Biden doesn’t need to worry about his prospects in South Carolina’s Democratic primary next week. He’s got that locked up.

He also knows he’s not likely to win the solidly red state come November. It hasn’t voted for a Democrat since 1976.

He’s spending this weekend in the state nonetheless, intent on driving home two messages: He’s loyal to the state that saved his campaign in 2020 and he’s determined to win back Black voters here and elsewhere who were central to his election last time but are less enthused this go-round.

Biden will be the keynote speaker Saturday night at the state party’s fundraising dinner ahead of its first ever “first-in-the-nation” Democratic primary on Feb. 3. He’ll stick around to attend a political event at St. John Baptist Church on Sunday, in a state where politics and faith are intertwined.

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    Deputy campaign manager Quentin Fulks said of the primary that Biden’s team was working to “blow this out of the water” by running up the score against longshot challengers.

    The Biden campaign also wants to learn lessons about activating Black voters — the backbone of the party — ahead of an expected 2024 rematch with GOP front-runner Donald Trump.

    Last year, at the outset of Biden’s reelection bid, conflicting views among the same South Carolina Democratic voters whose support had been so crucial to his nomination provided an early warning sign of the challenges he faces as he tries to revive his diverse winning coalition from 2020.

    Biden’s campaign has also hired staff in South Carolina to organize ahead of the primary and through the general election, although for nearly 50 years the state has picked a Republican for president.

    Meanwhile, a pro-Biden super PAC, Unite the Country, is airing an ad featuring Democratic Rep. Jim Clyburn of South Carolina ticking through what he says are major Biden accomplishments such as reducing student loan debt and cutting insulin costs for older people.

    He spoke earlier in the month at the pulpit of Mother Emanuel AME Church in Charleston, where nine Black parishioners were shot to death in 2015 by a white stranger they had invited to join their Bible study.


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