Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first impression of the day” — conservative media nonprofit PragerU is promoting the hashtag “#DETRANS” to advertise its new film about “the stories of detransitioners.”

    • @Fades@lemmy.world
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      1 year ago

      It absolutely is that simple. Most people just do NOT give a fuck until it directly affects them negatively. They don’t want to lose their followers and shit so musks bullshit is acceptable in that context