The Nice Matin newspaper quoted unnamed insiders as saying that some restaurants in St-Tropez, a favoured summer haunt of celebrities and the international jet set for more than half a century, had taken to checking customers’ names against their database and refusing reservations if a previous visit was not felt to have resulted in a big enough bill – or tip.

An increasingly common technique was to say there was availability, but at a price. “They’ll say: ‘Sure, we have a table at €5,000. Is that OK?’” a customer said. Another cited a minimum spend of €1,500 a head.

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    The mayor of St-Tropez has threatened “racketeering” restaurateurs in the Med’s most famous – and overpriced – former fishing village with sanctions after reports that some are selecting diners by the size of previous bills and are setting minimum spends.

    The Nice Matin newspaper quoted unnamed insiders as saying that some restaurants in St-Tropez, a favoured summer haunt of celebrities and the international jet set for more than half a century, had taken to checking customers’ names against their database and refusing reservations if a previous visit was not felt to have resulted in a big enough bill – or tip.

    The delights of St-Tropez, which was described by the author Guy de Maupassant as “a charming, simple daughter of the sea”, were first discovered in the late 19th century by painters and writers drawn by its simplicity and the peninsula’s spectacular light.

    As early as 1937, however, the writer Colette was complaining about the number of American cars by the port, and its starring role alongside the then unknown Brigitte Bardot in the 1956 film And God Created Woman cemented its celebrity status.

    Restaurants guilty of what amounted to “extortion and organised racketeering”, some potentially “illegally compiling databases, without consent, in complete disregard of data privacy laws”, could have valuable late-night licences withdrawn, she said.

    In conjunction with the St-Tropez shopkeepers’ association Esprit Village, 1,000 stickers have been distributed reminding visitors and locals alike they should contact the town hall and the government’s consumer fraud service if they felt ripped off.


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